Camp Chef

Camp Chef fuels special moments shared around good food and the great outdoors. The brand has reinvented the outdoor cooking experience, positioning its high-quality, durable products at the forefront of the industry. 

Impact

Operational efficiency improved through migration to an SFRA realm framework, enhancing the customer journey and site performance with third-party integrations. 

Brief

Camp Chef’s former parent company Vista Outdoors – now part of Revelyst brands -  sought support across its 41-brand portfolio to enhance storefront management and operations using Salesforce Commerce Cloud (SFCC). 

Challenges

  • Legacy systems and complex data migration
  • Outdated third-party integrations
  • Coordination of multiple brands with bespoke requirements on a shared multi-brand realm across 21 sites 

Our Solution

We migrated and launched 21 Vista brands onto the Vista Master Realm on SFCC, streamlining site management and simplifying issue resolution through a common framework architecture. Additionally, we integrated key third-party services, including ID.me, Yotpo, and Salesforce Marketing Cloud. 

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"Our Salesforce Commerce Cloud experience utilised again for Vista Outdoor brands. Thank you for trusting us to do what we do best."

Rubina Rashid, TCTG

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