Knickerbox is Ann Summers’ brand new House of Underwear, a lingerie–only website that hosts Ann Summers’ new in-house brand, KBX, as well as Ann summers and other amazing lingerie brands that align with the company’s ethos.
Impact
Successful end-to-end solution on SFCC for the new Knickerbox website, designed to minimise disruption, costs, and ensure a timely launch under tight deadlines.
Ann Summers approached The Commerce Team Global to develop the Knickerbox website from end to end. The project encompassed a range of tasks including technical and solution architecture, application development, integrations, quality assurance, testing, and
post-launch support.
The new Knickerbox website was built on a Salesforce Commerce Cloud environment, featuring customised page designs and third-party integrations such as Adyen, Loqate, and Yotpo.
Our technical team efficiently managed the project end-to-end, following a robust plan that included daily stand-ups, weekly status reports, technical specifications, and QA testing, delivering the site on time for its launch on 16 July 2024, coinciding with former Executive Chair Jacqueline Gold CBE’s birthday.
"The Commerce Team Global provided invaluable end-to-end support throughout our development, site launch, and post-launch phases. Their expertise, proven through multiple successful projects with Ann Summers, reassured us that they could deliver our Knickerbox site quickly and effectively. And they did!"
Jeannette Copeland, Technology Director at Ann Summers
