Talenti Gelato & Sorbetto

Talenti, a Unilever brand, combines authentic gelato flavours and textures, sourced from the highest-quality ingredients. As a premium ice cream brand with a strong presence in grocery stores across the US, Talenti wanted to expand its online distribution to meet the growing consumer demand for online food delivery. 

Impact

With a comprehensive Shopify Plus solution, we transformed Talenti's existing website into a powerful new online sales channel. 

Brief

Talenti aimed to boost their online sales starting with their own website. Originally a non-transactional site, they decided to transform it into a fully functional e-commerce platform. By leveraging third-party services, they enabled customers to purchase and receive their favorite ice creams and sorbets at home, any time. 

Challenges

  • Non-transactional legacy website: the existing site was primarily informational, lacking the capability for direct sales.
  • Absence of third-party technologies: there was a lack of tools to manage delivery services, logistics, and the customer experience. 

Our Solution

Talenti decided to move to Shopify Plus, and we supported their platform upgrade and third-party integrations. As a fully flexible and customisable solution, Shopify Plus enabled a more intuitive customer journey and seamless technology integrations, including GoPuff to manage online orders, which maximised direct sales through their website. 

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