Talenti Gelato & Sorbetto

Talenti, known for its artisanal Gelato and Sorbetto, has built a strong presence in grocery stores across the US. As a premium brand, Talenti sought to expand its online distribution to meet increasing consumer demand for online shopping.

Impact

Enhanced online sales through Shopify Plus
Improved customer satisfaction by integrating GoPuff as a delivery option
Site is enabled for future Scalability

Brief

The Commerce Team Global was approached by Unilever to transition Talenti’s digital presence from a non-transactional brand website to a fully functional e-commerce platform. The objective was to create a seamless online shopping experience for customers, integrating third-party delivery services to ensure fast and reliable order fulfilment.

Challenges

Talenti faced several challenges in their e-commerce journey:

Non-Transactional Legacy Website. The existing website was primarily informational, lacking the capability for direct sales.
Integration with Third-Party Services. Ensuring a smooth integration with GoPuff, a third-party delivery service, to manage the logistics of delivering frozen products.
User Experience. Designing an intuitive and engaging user interface that could handle high traffic and provide an excellent shopping experience.

Our Solution

The Commerce Team Global implemented a comprehensive solution to address these challenges, leveraging our expertise in Shopify Plus.

Shopify Plus Store Development. We transitioned Talenti from their non-transactional site to a Shopify Plus platform. This move provided a scalable, flexible, and secure e-commerce solution tailored to their needs. Shopify Plus was chosen for its enterprise-level capabilities, ensuring the platform could handle high traffic volumes and complex integrations.
Integration with GoPuff. We integrated the Shopify Plus store with GoPuff to manage inventory and order processing efficiently. This integration facilitated real-time updates and ensured timely delivery of gelato and sorbetto to customers, maintaining product freshness.
Custom Design and UX. The custom design reflected Talenti's unique brand identity. Our team ensured the user interface was engaging and easy to navigate, providing a smooth shopping experience.

The Commerce Team Global are working with some of Unilever’s most iconic brands, including Wall’s Refrigeration Solutions, Ben & Jerry’s, Maille and more. Read our case study to find out more or reach out to info@thecommerceteam.com

Talenti Gelato & Sorbetto

Website Development on Shopify Plus and Third-party Integrations

Brief

Challenges

Our Solution