From Brand Website to E-commerce Platform: Boost Your Sales on Shopify Plus

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A brand's website is often the first point of contact with potential customers, making it a crucial touchpoint in the customer journey. By evolving a brand website from merely informational to fully transactional, businesses open new avenues for direct sales and enhanced customer interaction. Shopify Plus provides a scalable, flexible, and secure e-commerce solution needed for such a transformation. 

This transition involves integrating a user-friendly shopping cart, secure payment gateways, and efficient order processing systems, ensuring that customers can easily browse, select, and purchase products. Shopify Plus offers enterprise-level capabilities that support these features, making it the ideal platform for brands anticipating growth and looking to boost their sales. 

Supporting the Brand with Scalable Technology 

As e-commerce platforms evolve, they must be built on scalable technology to handle future growth. Shopify Plus is designed to manage increasing traffic, more extensive product ranges, and more complex transactions without compromising performance. This platform provides the flexibility to integrate with third-party services for managing logistics, inventory, and customer service efficiently, while providing data analytics and customer insights, enabling brands to continuously refine their offerings and improve the user experience. 

Leveraging Shopify Plus for Ben & Jerry’s and Talenti to Boost Their Digital Presence and Transactions 

Our work with Ben & Jerry’s and Talenti exemplifies this transformation. We successfully transitioned their digital presence from a non-transactional site to a Shopify Plus e-commerce platform. This allowed customers to directly purchase their favourite ice creams, we also integrated third-party delivery services to ensure timely and efficient order fulfilment. 

Have any questions on how to leverage Shopify for your business? Reach out today at info@thecommerceteam.com

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