Established over 100 years ago, Unilever is one of the world’s largest consumer goods companies, known for their wide range of brands withing the Home Care, Beauty & Wellbeing, Nutrition and Ice Cream industries.  

Our collaboration with Unilever includes working on a diverse array of brands that span various categories and regions, consolidating the Commerce Team Global as an e-commerce agency of choice for Unilever.  

Impact

  • Tailored solutions to Unilever’s e-commerce websites to enhance functionality and user experience.
  • Implementation of Shopify and Shopify Plus
  • Migration from Magento to Salesforce
  • Website Creation
  • System Maintenance & Support 

Testimonial

Untitled-design---2024-05-20T104150.526.BJT9ic_mR.png

"Our expertise across multiple e-commerce verticals and our ability to deliver tailored solutions, combined with the trust we've built through open communication and a commitment to exceeding expectations, has positioned us as the preferred partner for many Unilever brands. In addition, Unilever's commitment to innovation, sustainability, and global reach aligns perfectly with our mission and values to deliver the latest e-commerce solutions that meet the evolving needs of the retail sector." 

 Hemant Chetwani, Technical Lead at The Commerce Team Global

Brief

With Unilever, we undertook several projects across their diverse brand portfolio. The solutions provided leveraged our expertise in Shopify, Shopify Plus and Salesforce Commerce Cloud, with a focus on platform migration, integration, system performance, and custom development. Our solutions ensured that each project met Unilever's specific needs and contributed to their overall digital strategy. 

Some of the Unilever brands we work with include: 

Untitled-design---2024-07-05T155015.300.png

Challenges

Unilever faced several challenges across the different projects: 

  • Icecream Shop US – Development of a new site from scratch. They needed to create a completely new website which required developing a user-friendly and engaging shopping experience from the ground up.
  • Nubian Heritage and SheaMoisture – Migration from Magento to Salesforce Commerce Cloud.  They required migrating their existing site from Magento to SFCC to enhance site functionality and improve the overall direct-to-consumer (DTC) experience.
  • Talenti Gelato and Ben & Jerry's (B&J) - Creation of Shopify Plus transactional websites. They needed to develop fully functional e-commerce sites on Shopify Plus. This included integrating third-party services like GoPuff to streamline the ordering and delivery process.
  • Walls Refrigeration Solutions, Unishop NL, Maille and Blue Air - General support and maintenance. There was a need for ongoing support and maintenance for websites originally created by third parties, to ensure they operated smoothly and efficiently. 

Our Solution

  • Custom Site Development. For Icecream Shop US, we designed and developed a new e-commerce site from scratch. By closely following the branding style guide provided, we created a visually appealing and user-friendly site that effectively represented the brand. The new site featured a responsive design, devices optimization, and an intuitive navigation system to enhance the shopping experience.
  • Shopify Plus Transformation with Third-Party Integrations. For B&J and Talenti, we transformed the provided non-transactional brand websites into fully functional e-commerce stores using Shopify Plus. We handled the integration with GoPuff, ensuring a seamless connection between the e-commerce platform and the delivery service. This allowed customers to easily order products online and receive timely deliveries.
  • Salesforce Commerce Cloud Migration. For SheaMoisture and Nubian Heritage, we successfully migrated their sites from Magento to Salesforce Commerce Cloud (SFCC) using Storefront Reference Architecture (SFRA). This migration enhanced site functionality, providing a seamless shopping experience for direct-to-consumer (DTC) customers. SheaMoisture and Nubian Heritage now benefit from robust, user-friendly sites, allowing customers to easily browse and purchase their favorite products.
  • Comprehensive Maintenance and Support. For Wall’s Refrigeration Solutions Unishop NL, Maille and Blue Air we provided proactive maintenance and on-demand support, performed regular updates, SEO improvements, and ensured optimal site performance. Our team ensured that these sites remained secure and operational without any downtime. 
Featured Projects
View all projects